JICA PROFILE
DESIGN WORK: ART DIRECTION, GRAPHIC DESIGN, ILLUSTRATION / PAMPHLET
世界各地で行われているJICAの活動や、その仕組みをわかりやすく伝えるためのパンフレット。
扱う情報は幅広く、内容も多岐にわたります。
私たちが考えたのは、それらを整理し、読む人が自然に理解できる流れをどうつくるか。
情報を一つひとつ整理しながら、イラストや写真を取り入れ、複雑な内容もできるだけわかりやすく。
紙の手触りも、一冊の印象をつくる大切な要素として考えました。
情報を一つひとつ整理しながら、イラストや写真を取り入れ、複雑な内容もできるだけわかりやすく。
紙の手触りも、一冊の印象をつくる大切な要素として考えました。
伝える内容だけでなく、手にするところまで。
JICAのさまざまな活動を、一冊を通して感じられるパンフレットを目指しました。
JICAのさまざまな活動を、一冊を通して感じられるパンフレットを目指しました。
A pamphlet designed to communicate JICA’s activities around the world and how they work in a clear and accessible way.
The information spans a wide range of subjects and can be complex.
Our focus was on how to organize it and create a natural flow that helps readers understand.
We structured the information carefully, using illustrations and photography to make even complex subjects as clear as possible.
The tactile quality of the paper was also considered an important part of the overall impression of the publication.
Our focus was on how to organize it and create a natural flow that helps readers understand.
We structured the information carefully, using illustrations and photography to make even complex subjects as clear as possible.
The tactile quality of the paper was also considered an important part of the overall impression of the publication.
Not only what it communicates, but how it feels in the hand.
Our aim was to create a pamphlet through which JICA’s diverse activities could be understood and experienced as a whole.
Our aim was to create a pamphlet through which JICA’s diverse activities could be understood and experienced as a whole.
2022年度版
2023年度版
CLIENT: JAPAN INTERNATIONAL COOPERATION AGENCY
ART DIRECTION & GRAPHIC DESIGN: JUNICHI HAKOYAMA (RHYTHM INC.)
ILLUSTRATION: KATSUYA YOSHIZAWA (RHYTHM INC.)
ALL PROJECTS ｜ CATEGORIES ｜ BRANDING ｜ GRAPHIC ｜ PACKAGE ｜ WEB ｜ VIDEO
